Capteeni’s ® team has over 25 years of successful US business experience. Our team members have launched several different International services and products in the US. Capteeni’s ® extensive network spans all States across the country. Team members have built a nationwide distribution network that employs over 400 people.

Capteeni’s ® key personnel:

simojlahtinen capteeni 2025

Simo J. Lahtinen

Founder & CEO

Founder and CEO of Capteeni Oy and Capteeni LLC, has spent 20+ years residing in various states across the U.S., including New York, Iowa, Tennessee, Florida, Illinois, Texas, and currently in Boston, Massachusetts. Simo is a third-generation entrepreneur in the North American market. Simo sits on the board of several nonprofits, and has served as chairman to Uretek Worldwide a global ground engineering company that had operations in 44 countries before rebranding into Geobear in 2021. Currently Simo also chairs Profitable Landing New England – a Finncham organization.

Simo has fostered an extensive network of contacts across numerous industries in the United States, encompassing Agricultural Grain drying solutions, Alcoholic Beverages and Spirits, Apparel, Bakery Equipment, Biofuels, Boating Equipment, Body Fillers, Cloud-Based Programming, Confectioneries, Construction, Construction Equipment, Construction Products, Concrete, Cryptocurrency, Defense & Aerospace, Dietary Supplements, Drones, Energy, Equipment for Mobile Working Units, Financing, Fisheries, Forestry Machines and Equipment, Furniture, Gaming, Laboratory Equipment, Licensing, Log Houses, Machinery and Equipment in the Metal Industry, Manufacturing, Marine, Medical Devices & Equipment, Railroads, Real Estate, Retail, Optronics, Pet Supplies, Process Automation, Pulp and Paper, Tires, and Work Safety Products. His track record includes guiding numerous European companies into the U.S. market and offering consulting services across 45 states.

Simo’s expertise encompasses a range of strengths, including US Market Entry, Establishing Distribution Networks, Identifying Importers and Dealers, Consultation for US Sales Trips, Expanding Businesses within the US, and Navigating the US Negotiation Landscape

For more information, please read Mr. Lahtinen’s blog.

Gene McNaughton

Partner, USA

Gene McNaughton is a long time sales/management/training/leadership and consulting executive with a consistent track record of success.

Gene was President of Geobear USA – and was hired to build the European based Company in America. In this role Gene is responsible for the launch of the company in the United States from scratch. Today Geobear is fully staffed,fully launched, and continues to break records for fast growth in a highly competitive marketplace.

He held many Sr Roles at Gateway Computers helping them surpass more than $11 billion in sales.

He was handpicked by the world famous Tony Robbins to be his Global EVP of Sales, and after breaking every sales record in the 29 year history – became one of Tony’s few Opening Speakers at his signature events around the world.

Gene then became partners with Chet Holmes, and with him they built a $10million+ consulting firm, and eventually partnered with Tony Robbins to create one of the greatest Business Growth Events ever — Business Breakthroughs International.

Gene eventually moved on to create a boutique consulting firm (growthsmart.com) – where he and his team consulted over 160 small and midsized companies to great success. Gene has successfully worked with most sales models and has always found a way to position companies for mega growth.

Gene wrote a book “The Sales Edge” in 2018 which quickly become an Amazon best seller and highlights the best strategies and tactics of all that he has learned over his many years in sales, management, and leadership.

Gene McNaughton is a long time sales/management/training/leadership and consulting executive with a consistent track record of success.

Brian Smith

Senior Adviser

UGG Founder Brian Smith; has become one of the most sought after speakers and business leaders in the country. His inspirational talks and media appearances on his breakthrough business strategies are widely attended by business people of all ages from a diverse array of market sectors.

Team building, company culture, growth challenges, are all presented through a lens of vast experience, combined with a vision of a spiritual approach towards the future of business today.

Timo Lahtinen

Senior Adviser

Successful entrepreneur and consultant to major companies, investor, MSc. Founder of URETEK Worldwide Oy that now operates in over 80 countries. Extensive contact network in the USA, Europe and Asia. Over 25 years of experience with construction related business in North America and other countries.

Mr. Lahtinen has taken several businesses to the US and 80 other countries and has built in the U.S. a nationwide distribution network that employs now over 400 people. Strengths: strategy, licensing, management consulting, expanding a business to USA.

Andrew Bargerstock

Senior Adviser

M.B.A, C.P.A, Ph.D., Professor. Andrew Bargerstock worked as an executive with a Fortune 500 company, established two successful businesses, and consulted with many companies including Allstate Insurance, BJC Health System, W.L. Gore & Associates, US Patent and Trademark Office, and Virginia Department of Social Services.

David Goodman

Senior Adviser

M.B.A, Ph.D. and Assistant Professor, consultant and a business owner. Strengths: market research, strategy, business plans, business proposal writing with extensive experience in acquiring grants and investment capital.

Ayako Huang

Senior Adviser

M.P.A., Ph.D. and Assistant Professor. Strengths: business development, licensing, organizational behavior, strategic management, transaction-cost economics and business-to-business contractual behavior.

Michele Rutledge

Senior Analyst

M.A, Member of National Leadership Council’s Board, international consultant. Michele Rutledge has a diverse background and experience various sized companies. Ms. Rutledge has executive and directorship in startups and incubators. Ms. Rutledge is well connected with industries including; aviation, agriculture, biochemistry and internet. Her strengths include market research, competitor analysis, sales, arranging customer meetings, cold calling, tradeshow analysis, tradeshow representation and office establishment services.

DJ Ramsamooj

Market Entry Specialist

DJ is a graduate of Maharishi University of Management with a focus in Business Administration and Marketing. He stands for environmental sustainability, innovation, and providing the tools and resources consumers need to improve their lives and businesses. DJ has proven communication and interpersonal skills and excels at identifying consumer needs and efficient business development practices.

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